Member Engagement Director

• New leadership role centred on member experience
• Driven, creative & innovative professional that is solution orientated
• Enhance our member journeys driving high levels of engagement

About The Royal Sydney Golf Club

The Royal Sydney Golf Club, a private members club, is fortunate to be considered one of Australia’s most prominent social and sporting institutions, having proudly hosted a number of world class sporting events including the Australian Open on 15 occasions and the 2011 Davis Cup. It is recognised nationally and internationally for its world class sporting facilities which include two golf courses, 18 tennis courts, bowling greens, croquet lawns, squash courts, snooker tables, a gym, swimming pools, cafes, club bar, a dining room, accommodation rooms and multiple function rooms.

Royal Sydney’s vision is to nurture the excellence, traditions and reputation of the Club by providing a wide range of outstanding sporting and clubhouse activities, facilities and experiences for all members, their families and guests. Bringing this vision to life Royal Sydney is proud to have a diverse and inclusive community of staff; together delivering service excellence, making a positive impact for our members and communities around us and for each other. We contribute as individuals and collaborate as one team towards shared goals, acting with professionalism and integrity to deliver the best outcomes.

The Role

In this newly created role the Member Engagement Director will drive innovation, curating engaging environments that enrich people’s lives at every stage of their membership journey. At the very core of this role is a focus on marketing and communication with long-term strategic planning and resourcing centered around great member experiences, ensuring that the Club is positioned as one of the leading private sporting Clubs in Australia. Reporting to the Chief Executive Officer you will provide support and strengthen our member engagement through managing the functions of the Communications, Events Management and the Membership administration teams.

This is a full-time role requiring flexible availability to work during the week including evenings and weekends.

Key responsibilities will include:

• Inspire change, innovate and implement procedures to improve, through considered initiatives, the member and guest experience.
• Develop policies, standards and procedures for enhancement of the Membership Experience.
• Craft a communications plan to Inform – Engage – Celebrate Club activities and achievements.
• Promote and engage with the executive team to refine and improve an engaging Club programming schedule while actively building relationships with current members and fostering member to member introductions.
• Oversee and manage the planning and delivery of an effective member and staff communications program.
• Providing an engaging new member experience through social interaction, communication, education of amenities, benefits and services
• Develop and drive an engaging calendar of events and accompanying communication schedule.
• Create a Member Life Cycle strategic plan including the fostering of young member engagement and engagement initiatives for demographic celebrations (Milestones, Member Category, age etc)
• Analyse member demographic characteristics to inform strategic initiatives and engagement.
• Manage and maintain our reciprocal club relationships and member and guest experiences. Identify development needs of staff to ensure growth and development with a view to creating a talent pipeline.
• Establish a supportive environment with a culture of expectation setting, timely feedback, effective training, 1/1 coaching, mentoring and support resulting in high performance.

 

Essential Requirements:

• Minimum 10 years’ experience in Marketing and Hospitality management or Membership management. Preference will be given to those with a sporting club background.
• Reporting on daily operations in a timely manner.
• Valid Working with Children’s Check and Responsible Service of Alcohol.
• Ability to develop a rapport and working relationship with all members and staff and lead from the front
• Analytical and critical thinking skills.
• A strong financial acumen relevant to P&L Management and cost control.
• Ability to self -manage and meet deadlines.
• Excellent written and verbal communication skills.
• A proven ability in training/professionally developing employees.

 

Work with Us!

• Ample opportunities for Learning & Development including 24/7 access to an extensive learning platform.
• Staff wellbeing program including free exercise classes for staff in our state-of-the-art fitness facilities, golf lessons, tennis clinics and access to our Employee Assistance Program.
• Daily staff meals.
• Uniforms provided plus uniform allowance.
• 20% discount on purchases (e.g. wine and sporting goods from our retail store).
• 15% discount on TFE hotel or apartment bookings across Australia, New Zealand and Europe. TFE brands include but are not limited to Adina, Vibe and Travelodge.
• 17.5% loading on Annual Leave and Special Recreation Leave.
• Additional Special Recreation Leave of 3 days per year.
• Paid Parental Leave benefits.
• All day free street parking available and bus stop and ferry located outside the Club.

 

We foster an environment of belonging, celebrate diversity at the Club and make hiring decisions based on experience, skill and passion. We actively seek people who genuinely wish to have a positive impact on those around them.

Please note that if your application progresses to the pre-employment stage, you may be required to complete a background check. If the search returns a criminal record, the Club will assess whether the records impacts your ability to perform the key requirements of the role.

If you ready for your next career move, we can't wait to hear from you!

To apply online, please click on the appropriate link below. Alternatively, for a confidential discussion, please contact Valerie D'Angelo on (02) 8362 7000, quoting Ref No. 1205067.